Making Connections with Business Cards

Yesterday, I attended an all-day wealth building conference.

Speakers shared their expertise on making and preserving money. Their back-of-the-room products cost thousands of dollars but had the potential to make anyone who purchased it thousands more.

What I appreciated, which probably escaped many attendees, was the varied presentation styles. I watched each presenter’s techniques to determine if their style and pitch is one I should incorporate within my events.

I networked with other attendees during breaks. This was a consumer event; however, I was surprised how many people were writing their names and telephone numbers on napkins and torn pieces of paper when business cards are incredibly inexpensive and easy to order.

Business cards simply make a better presentation during the networking process. I can’t tell you how many handwritten paper corners I received. Scrap papers decrease the potential for follow up after an event.

Here are two pages that provide insight into why business cards should accompany you everywhere. One of my most-memorable card connections was made in a hotel fitness room. I bet you have your own story. Share it here with others.

Related post: Marketing with Business Cards

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October 13, 2006 | Filed Under Customer Connections, Offline Ideas, Recent Entries 

Comments

2 Responses to “Making Connections with Business Cards”

  1. david hammer on October 26th, 2006 6:53 pm

    Very true. For a business person cards are a must anywhere.

  2. Shirley George Frazier on October 27th, 2006 6:53 pm

    I agree, David. I make it a habit to ensure that my business cards are packed in my brief bag alongside my keys, cell phone, and camera.

    Business cards are a necessity that have the potential to connect you with a new client every day of the week.

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