Marketing with Other People’s Comments

“May I share your comments with other readers?”

That’s the question I ask each person who Emails me with feedback on an article, newsletter, video, or report I publish. Do you ask the same of your readers and clients? Their words have the power to convince others to buy your goods more than the copyrighting you compose or commission others to write.

Create an area on your Web site that’s similar to the feedback or letters-to-the-editor section in a magazine. Or simply list the comments one under the other as I’ve added on one of my sites.

Like you, I appreciate all comments, whether positive or critical. In my early business years I’d bristle at the harsh comments, but maturity has allowed me to interpret words more clearly.

Feedback is usually written by individuals who do not write on an everyday basis, so the way the feedback is presented usually is not as harsh as it seems. It’s more of a blueprint to help you determine how to plan and launch future projects.

The more often you ask readers and clients for comment sharing permission, the more of a habit asking for it will become. Then watch as your organically-grown comments’ section increases, along with your sales.

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