Five Ways to Know You’re a Teleseminar Junkie Instead of a Successful Marketer

Teleseminars are beneficial; too many waste time During my first ten years of marketing presentations, I’d see some of the same people in the audience. And guess what? Those people asked me the same questions after every event.

I thought I was in a time warp until some friends, also in the audience to support me, noticed the same behavior from these attendees.

The next time I spoke, I offered the group new advice.

Don’t become a professional seminar attendee. Take parts of what you learn here to create a more-successful business in the coming year.

These events occurred before the Internet became popular, and now that many experts make their messages available by telephone, you may find yourself in a similar, yet virtual, situation.

Have you noticed how much teleseminars (seminars delivered by telephone) have grown in quantity? I seem to receive an invitation to one by Email every day. How about you?

In January I promised myself to only attend teleseminars that elevated my knowledge about an area of business I knew nothing or little about but required for growth. To date I’m on track.

I’m sure the same is true for you, but in case you’re in need of a detox, I’ve created a list of five ways to tell if you’ve become a teleseminar junkie and easy solutions to get back on track.

Teleseminars are beneficial; too many waste time 1. Your calendar is filled with telephone seminars conducted from similar U.S. area codes.
You’re not accomplishing much if you’re scheduled for a teleseminar every day or every other day, and if you think you can listen and complete goals at the same time, I can tell you from experience that it doesn’t work. Respect your time. Sign up for quality events, not every event.

2. You listen to other people’s success stories but don’t make time to craft your own.
When I attended a bootcamp in 2006, I learned that it’s important to tell your audience where you’ve come from and how you attained success. This is a critical component not only to sell yourself but also to recognize similarities between the teleseminar host’s skills and what you wish to achieve.

After hearing numerous rags-to-riches stories, it’s time to climb the ladder. This is the hard part, but it’s also achievable when you put down the phone and begin creating your own success timeline.

3. When you’re allowed to introduce yourself before the seminar begins, other professional teleseminar attendees on the line recognize your name and voice.
This is a good trait when you’re scheduled to attend a series of calls that builds on what you learned in past sessions but not so good for random events conducted by various experts. If the introduction part of the call evokes deja vu, it’s okay to hang up and spend time on your promotions plan.

4. You’re convinced that the system or event promoted during each call will be the one that makes you money.
Veteran hosts create teleseminars to act as infomercials. I’m not bashing their products and services. Many are spectacular. The question is: Will you be committed to using the information in your business to its fullest potential? There’s no reason to buy if you’re one who abandons programs in midstream.

5. When you hang up, you stay in the same pattern that brings you no closer to your goal.
I often watch infomercials to hear how they explain a product’s benefits, add testimonials (often delivered by actors, but that’s okay), and offer bonuses. Pen and paper are in hand, and when I’m done, I go to my computer and review my online text to decide which phrases need revision.

Most changes increase sales, but others still need help. That’s one way I draw benefit from the time I invest watching or listening. How about you? Does each teleseminar spark at least one idea that you complete, or is listening a no-reward exercise?

Choose the teleseminars you attend carefully. Some provide great benefits, and others squander time better spent on sales and marketing.

Technorati Tags: small business marketing, attending teleseminars, solo business marketing, solo entrepreneur, goal setting