Which Business Card Benefits Your Marketing Plan?

Business cards It’s been two years since I attended The Incentive Show (now known as the New York Incentive, Rewards, & Recognition Show) and reported on this trifold business card shown at the event.

Have you found a similar card that meets your needs, or is the traditional one-sided card still your favorite?

I admit not graduating to a trifold option, but I have added a two-sided card to my marketing arsenal.

One side includes my photograph on the left and details about my business on the right. The back side features three positive slogans taken from my seminars and then repeats my contact data on the bottom.

This card accompanies me wherever I travel. It’s one of three cards I carry and distribute according to the contact, our conversation, and how I can serve them.

For example, if I speak with a retailer, he gets one type of card. If meeting with a service-based business owner, she receives a different card.

It’s terrific that business cards fit easily into all budgets, and you can upgrade the theme and contact information whenever your marketing plan changes.

You’ll find more information about business cards beginning with this page.

Technorati Tags: solo business marketing, business cards, small business marketing