Entrepreneur Magazine Schedules Free Seminars

Shirley George Frazier speaking at a Denver eventThis morning I received an Email from Entrepreneur.com about their upcoming Business Success Secrets breakfast seminars.

These events, to be held in eight cities in the U.S., are free of charge to attend. The New York event is scheduled for July 17. I was ready to commit to it but consulted my calendar first and see that I’ll be on a flight to Los Angeles that morning.

I encourage you to attend if available. My preparation schedule may help you to get the most from attending.

  • Make sure the information on my business cards is up to date
  • Write down two or three questions to ask the speaker
  • Arrive early to meet/speak with other entrepreneurs

    • You’ll find more upcoming events on this page.

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    April 28, 2008 | Filed Under Conferences, Networking | Leave a Comment 

    Finding Solutions Outside of the Office

    Talk with a trusted friend to find business solutionsYesterday, I took the advice from chapter two (Network Marketing, Solo Style) of my book.

    I’m facing a business dilemma and left the office to discuss it at a tea room with a good friend.

    We ordered tea, chose a table, and immediately began discussing my problem. Within five minutes she presented a solution. It’s one that was in front of me all along but needed to be revealed by her.

    Why didn’t I meet with my friend before the problem overwhelmed me instead of stay in my office cocoon? There’s a simple answer to this: I thought I could handle it on my own. Isn’t that what you think, too?

    Family members and corporate employees rarely understand our unique problems. Talking to them can be frustrating. That’s why it’s best to turn to a like-minded person.

    I invested two hours of time and $11.99 for tea and cookies to remove the problem, and even if there was no solution found during that time, getting out of the office invigorated my day.

    What dilemma are you facing? I bet that help from a trust source will end your madness.

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    April 3, 2008 | Filed Under Networking, Problems & Solutions, Solo Housekeeping | Leave a Comment 

    The Business Side of Twitter

    Twitter may be beneficial to grow your ideas while in isolationA few days ago, when I talked about three social marketing tools, I mentioned that I’ve not yet started using Twitter.

    I’ve set up an account but have not recognized or appreciated the tool’s business aspect.

    Thankfully, Web 2.0 expert Des Walsh documents five ways Twitter helps him in business. I met Des last year at BlogWorld Expo after a long-time exchange of ideas with him by Email and through Skype.

    Des is a solo marketer just like us, and I bet that after you read how he puts Twitter into action you’ll also start believing in its power or, if already using Twitter, will incorporate the methods Des mentions.

    No. 1 and 5 on Des’s list make the grade for me, with the rest following in order. I’m going to take this lead and give it a try as well.

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    March 31, 2008 | Filed Under Networking, Social Media | Leave a Comment 

    How Not to Work a Room

    Exchange business cards in every settingHow would you react if, during a business card exchange, someone said, “I won’t take your card, but I want you to take mine.”

    That’s what happened to me several years ago at a luncheon. She said the words so casually that I almost didn’t hear her.

    Can you imagine how many connections you’d sever with that approach?

    You may not need the services of an insurance agent, mortgage broker, or carpet cleaner when first meeting them. However, each person brings a new circle of friends to the table that you may need tomorrow or in the near future.

    That’s exactly what happened to me when I met a copy machine representative. I wasn’t looking to lease a machine (I did a few years later), but I was searching for someone with a college connection to book a speaking engagement. He happened to know one of the deans, and that tie opened the door.

    Here’s my three-step preparation to meet new contacts at any event:

    1. Review the list of attendees when RSVP is done online. Many who attend attach their business card or tell you, in advance, what business they serve.

    2. Scan my goals’ list to determine the people and services I require to complete a project. I compare this with No. 1 above to line up a connection.

    3. Send a personal note by mail to the people I’ve met whom I have the best chance of staying in touch with for the long term.

    The story about the woman who wouldn’t accept my business card is a mishap I share in my marketing book along with tips for effective networking similar to the three above.

    Working a room doesn’t take rocket science, but it does require the ability to accept business cards graciously, even if you don’t immediately see the long-term connections.

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    March 5, 2008 | Filed Under Networking, Offline Ideas | Leave a Comment 

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